With a new facility – erected on a 9,450-hectare property – ready for use by its participants, and service levels prepared at par with Asian and world multi-sports events, the 30th Southeast Asian Games proved to be an attractive investment to a number of established sports brands.
Six companies entered into partnership agreements with the Philippine South East Asian Games Organizing Committee (PHISGOC), Wednesday at the Kalayaan Hall, SM Aura, boosting the country’s preparation drive to higher gear.
PHISGOC was represented by its Chairperson, former Department of Foreign Affairs Secretary Alan Peter Cayetano; Philippine Sports Commission Chairman William Ramirez; and Philippine Olympic Committee President Ricky Vargas.
Atos, from Spain, was designated as the official games management system provider of the upcoming games. It is a global leader in digital transformation, having provided its solutions to past Olympic and Asian Games.
Philippine Airlines, the nations flag carrier, will be the official airline carrier of the games, and is tasked with transporting key delegates and officials from around the world.
GL Events, based in France, is a world class provider of integrated solutions and services for past international sporting events. It will lead in doing overlays of 39 sporting venues to be used for the SEA Games.
Thailand based sports apparel company Grand Sport will provide the uniforms for the workforce, volunteers and technical officials.
On the other hand, Asics, from Japan will supply our national athletes with their official kits carrying the Philippine flag on their chests.
Official game balls and sporting equipment will be provided by Mikasa, Marathon, and Molten, all brought in by Sonak Corporation to the country.
Lastly, as this event aims to be the most viewed and most memorable games in the entire history of the SEA Games, Spain-based MediaPro Asia will lead the efforts in international broadcast. It will also act as the official media rights and sponsorships partner of PHISGOC.
All partners have established their expertise in the Asian market, having worked with numerous Asian-level events in the past. The strong consensus is their wish to become part of the 39th SEAG, since they it as an opportunity to give back to a region that gives them a solid customer base.
“We win as one,” Cayetano declared, highlighting the importance of unity and bringing people together. “Together, we can make this the most viewed and best hosted SEA Games.”
“More than just investing in this year’s SEA Games, you are investing in our country, our people, and the development of our athletes. Not only Filipino athletes but athletes of the Southeast Asian region,” added Ramirez.
Touted as the biggest SEAG in history, the 2019 edition will feature 56 sports and 523 events spread across 39 venues in Subic, Clark, Tagaytay, and Metro Manila.
Cayetano expressed his gratitude to the Duterte government for its unparalleled support, particularly for building world-class sports facilities, the first since 1934 when the historic Rizal Memorial Sports Complex was erected.
