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2023 FIBA World Cup

FIBA unveils ‘Puso’ logo for 2023 World Cup

‘Puso’ has been the battle cry of Gilas Pilipinas since it made the 2014 edition of the FIBA World Cup. 

Now, the hearts of the whole world will beat as one come the 2023 edition of the global meet, hosted by the Philippines, Japan, and Indonesia.

‘Heart’ will be the theme of the 2023 worlds.

“We Filipinos are all proud to be a part of this important milestone in basketball, together with Japan and Indonesia,” said Mr. Manuel V. Pangilinan, Samahang Basketbol ng Pilipinas Chairman Emeritus and FIBA Central Board Member.

“The Philippines look forward to extending our brand of hospitality to the participating teams, to the world congress delegates, and to the many visitors expected to come — true to the essence of the logo we are launching today — a heart, the puso of the Filipino. Our Philippine President Rodrigo Roa Duterte expressed his support to make the FIBA Basketball World Cup 2023 an unqualified success and said, ‘Turn this event into a proud and dignified moment for our country.'”

During the past few days, FIBA teased three different beats for the three hosts.

The Philippines:



Friday afternoon, the logo was revealed with the theme “The Passion Lives In Our Hearts.”

“This is a very exciting milestone. The distinctive FIBA Basketball World Cup 2023 logo symbolizes our love for the game, which is shared by the organizing committees and FIBA, and it also represents the vision and passion of the event that brings together, for the first time, three host countries,” said FIBA secretary-general Andreas Zagklis.

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The logo itself has four colors: blue for the Philippines, red for Japan, and yellow for Indonesia, to go along with white. The heart also forms the number “23”.

“We are very pleased to be part of the launch of the FIBA Basketball World Cup 2023 official logo. For the first time in history, the tournament will be hosted by three countries. We will continue to work together with FIBA, the Philippines, Indonesia, and the city of Okinawa to create a moment where basketball fans from all around the world will feel their hearts beat together and share the excitement of the game of basketball,” said JBA chief Yuko Mitsuya.

“The official logo launch is the first exciting step of many for all three host nations, for FIBA and basketball fans worldwide. The logo certainly represents all three host nations’ spirit of uniting and working together with the same heartbeat to deliver the best basketball experiences that fans could ever have. On this special occasion, we would also like to ask basketball fans around the world to be part of this extraordinary event by taking part in the #DontMissABeat campaign. Join us and be part of this historic event,” added Perbasi’s Danny Kosasih.

Despite the pandemic, officials from the Samahang Basketball ng Pilipinas, Perbasi, and Japan Basketball Association have been meeting online for the global meet scheduled to take place from August 25 to September 10, 2023.

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