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2018 FIBA 3X3 World Cup

Chooks-to-Go President hopes 3×3 World Cup breaks Philippine Arena record


Last October 27, 2017, Game Seven of the PBA Governors’ Cup Finals between heated rivals Barangay Ginebra San Miguel and Meralco Bolts saw 54,083 people troop to the Philippine Arena in Bocaue, Bulacan. The attendance broke all records for both the venue and the PBA.

Come June this year, the Samahang Basketbol ng Pilipinas and Chooks-to-Go are hoping that the upcoming 2018 FIBA 3×3 World Cup will surpass that record.

“We look at 3×3 as our best hope, really, to get a medal in the Olympics. Kami naman sa Chooks, we are behind SBP realizing that dream. Kanina pinag-uusapan na, if we’re going to break the record in attendance,” said Bounty Agro Ventures Inc. president Ronald Mascariñas on Thursday afternoon during a press conference held at BGC High Street in Taguig.

“I think the question there is not if we’re going to break, but how many more times. Because FIBA should see how passionate the Filipinos are about basketball. That’s a given,” one of the patrons of Gilas Pilipinas added.

Besides the event itself, the local government of Bulacan has pledged to make the week of the tournament filled with activities to celebrate the Philippines’ 120th year of Independence.

For their part, Chooks-to-Go vowed to help out the SBP in organizing the event and in building the team.

“We are throwing our support not to improve on our finish, but we want to help SBP organize, to win the championship — not just to improve our ranking,” Mascariñas shared.

And the experience he and his company gained after backing the Pilipinas 3×3 team during last year’s tournament will only help.

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“In past tournaments, we’ve lost some games na maninipis lang talaga,” he recalled about the team composed of Kobe Paras, Kiefer Ravena, Jeron Teng, and JR Quinahan that competed in Nantes, France.

“This time around, with five months to go, we need to organize and put in the best t

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